Trigger Path

0Kris • 30th Jun 2009 • Featured, Portfolio, Portfolio, Web Design • Portfolio, Trigger Path, Web Design, WordPress

Trigger Path is a company specializing in local search marketing. They’ve developed a unique marketing technique and analysis called the Local Authority Blueprint that is designed to vastly increase a company’s exposure in local online venues. Needing an easy way to manage content, expecially media, within their website, WordPress was the obvious choice for a development platform. After some initial consultations and detailed mockups, the client and I decided to use the Streamline Theme from StudioPress, given that it has extensive templates available for customization. Along with all the design work and some significant changes to the layout of the home page, I also designed a custom logo for the company as part of the build. The sidebar and page templates all were re-done to meet the requirements of the site, including video integration and a newsletter signup functionality within the header. From concept to completion, TriggerPath.com took about 3 weeks to put together. With all the marketing experience of the client, I expect it to do extremely well in the search engines.

Responsible For: Design, Development and Branding
Used: WordPress; PHP; MySQL; XHTML; CSS
Software: WordPress; Adobe DreamWeaver; Adobe Photoshop; Adobe Illustrator

Launch the website: TriggerPath.com